# Analytics

> See contacts, bookings, tickets, calls, and messages by channel on your workspace dashboard.

Source: https://docs.getlinkai.com/account/analytics

Every workspace has a dashboard with your latest numbers: contacts, bookings, tickets, calls, and messages by channel. Check it to see how your agents perform and where customers reach you.

## What's included

| Metric | What it shows |
|--------|---------------|
| **Contacts** | Total contacts and growth trends |
| **Bookings** | Appointments booked through [Calendar](https://docs.getlinkai.com/products/calendar) |
| **Tickets** | Support tickets created with [Smart Tickets](https://docs.getlinkai.com/products/smart-tickets) |
| **Calls** | Phone calls handled through [Phone Numbers & Calls](https://docs.getlinkai.com/products/phone) |
| **Messages** | Messages by channel: WhatsApp, Instagram, Facebook, SMS, web chat, and more |

### Channel breakdown

For each channel you see:

- Messages per channel
- Activity trends
- Channel-specific insights

### Custom analytics

Scale plans get custom analytics on demand. Contact support to request specific analytics or reports.

**Note:**
Analytics are workspace-scoped. Each workspace's dashboard shows data only for that workspace. See [Workspaces](https://docs.getlinkai.com/account/workspaces).

## Next steps

**[Workspaces](https://docs.getlinkai.com/account/workspaces)**:
Keep data separate across clients, teams, and brands.

**[Billing & Limits](https://docs.getlinkai.com/account/billing-limits)**:
Understand usage and costs.

**[Channels](https://docs.getlinkai.com/agents/channels)**:
Turn on the channels your customers use most.

**[Account Management](https://docs.getlinkai.com/account/account-management)**:
Update your profile and business details.